Building with Purpose: Why Christians Should Lead with Love in Tech and Business

Embracing Your Calling in the Marketplace: Building with Consideration and Deliberation

In today’s fast-paced, innovation-driven world, where we’re urged to “move fast and break things,” Christians in the marketplace must pause and reflect. Whether you’re a tech founder, CEO, banker, or entrepreneur, the choices we make and the products we build must go beyond immediate gains or societal trends. We are called to be different—ambassadors of Christ, bringing purpose and impact to every part of our work (2 Corinthians 5:20). In a world that often prioritizes profit over people, how can we stand out, acting both with consideration and deliberation?

The Cost of Moving Fast

The world of technology has given us countless life-changing innovations, from smartphones to advanced medical tools. However, companies often place consumer interests second in the rush to be first to market, to iterate fast, and to scale rapidly. Consider the ways data privacy has been compromised as companies prioritize growth over ethical responsibility. This speed-driven model can be costly, leading to exploitation and imbalance, as we’ve seen with the controversies surrounding social media and personal data privacy.

As FaithTech, a global tech community for Christians, points out, technology can take three paths: it can be reckless, responsible, or redemptive. In the “reckless” model, the primary goal is market share or rapid scale—results are pursued regardless of the human impact. “Responsible” technology seeks to “slow down and fix things.” But there’s a higher path we can strive for: redemptive technology, where we create thoughtfully, placing people and purpose above profit.

Start with Consideration

As Christians, we are called to be considerate in our work. This means not just asking, “How will this make money?” but rather, “How will this serve others?” In Colossians 1:16, we’re reminded that “all things were created through him and for him.” Everything we do is ultimately for Christ and should reflect His heart for people. If you’re building a tech platform or launching a service, consider the broader implications on its users and society. Who benefits, and who might be left behind? Our actions should represent Christ’s values in every line of code, product launch, or investment we pursue.

Consideration doesn’t mean slowing progress but rather aligning innovation with service. Imagine launching a product with the mindset that you’re serving not only your stakeholders but also God’s purpose in the world. Your creations, services, and decisions can either bless or exploit. Choosing to build with consideration means embracing the idea that every product you launch should be a reflection of God’s love for His creation.

Be Deliberate in Your Actions

Deliberation goes beyond simple caution. It’s about aligning your mission with action, creating in a way that transforms both yourself and those who use your product. Take the idea of being a “tech founder with a difference” or a “banker with a difference.” This means that as you grow and innovate, you’re simultaneously allowing God’s influence to shape your work and your soul.

Being deliberate means that as a Christian, you’re the first to experience the values your work embodies. This is the idea of walking the talk. It’s only when we genuinely experience our product’s impact that we can confidently share it with others. As Jesus said, the greatest commandment is to “love your neighbor as yourself” (Matthew 22:39). Being deliberate is about designing and building with empathy, ensuring our products and services respect and uplift those they serve. Deliberate action requires that we commit to long-term transformation, even if it’s not immediately profitable.

Pursuing the Redemptive Approach

Ultimately, to be both considerate and deliberate is to aim for redemptive technology—where products, services, and interactions restore and serve. FaithTech describes this as “sacrificing to create things.” It’s a vision that calls for humility, the kind that places impact over status. Consider Biblical figures like Esther, who risked her comfort for a higher calling, or David, who relied on God’s strength rather than his own. Their faith was not passive; it was active, a faith in motion that reshaped their world.

To build redemptively is to adopt an eternal perspective in a temporary world. It’s recognizing that while products and services may be temporary, their impact on people’s lives is lasting. As we take on the responsibility of being Christ’s ambassadors, we’re reminded that we’re not only building for today but also contributing to God’s eternal purpose.

Being a Christian in the marketplace today is a high calling. We are not only workers or founders; we are Christ’s representatives in every decision, product, and relationship. The marketplace is a vast mission field, and our work is an offering. As you go forward, remember that your work has power—not just to build but to bless. When you embrace consideration and deliberation, you contribute to a new way of building that prioritizes people over profit, values over volume, and purpose over personal gain.

Let us all strive to build redemptively, so our efforts reflect the love, care, and truth of Christ.

Thank you, FaithTech, for the concept of “Redemptive Technology,” and for reminding us to let our faith shape our work every day.

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